A disruptive business model

This might make you some money or it might not.

I recently discovered a company that has a focus on a favorite topic of mine: wealth. It also conforms to an exponential growth business as I discussed in my last blog.

So many of us need more information as to how to build wealth, how to improve our lifestyles and live an inspired, fulfilling life. I recently read a blog where the writer asked; “Why is it that many of us need to reach rock bottom before we are sufficiently motivated to make some significant changes in life and turn things around?”

We are also challenged with the $75,000 sweet spot between income and happiness. A study in the US showed that we are generally unsatisfied with our income and more likely to be unhappy until we get to $75K p.a. After this point, we are sufficiently satisfied with life and are earning enough to entertain ourselves with things and experiences to lose the urge to really change our financial strategies.

Entrepreneurs tend to be those rare individuals who chase a vision and for whom the sweet spot has little to no meaning. They just want to go on the journey.

The company that I have found help with the background information on wealth building and maintenance. They are essentially like a private club on a membership drive to find and help other entrepreneurs.


 

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The way to make a billion dollars is to help a billion people

Just to update some developments...

This blog is about Moonshot thinking. It is about the mindset you need to have in order to do something in your life that changes the world (for the better that is).

Peter Diamandis and Steven Kotler in their book Bold, write about exponential enterprises. They talk about mining asteroids, 3-D printers in space (on the International Space Station) and the kind of thinking that started Apple, Google, Amazon, Facebook, freelancer.com, Uber, Airbnb, Virgin (insert any of Richard’s 300 businesses here) and so many others.

They describe 6 characteristics of exponential enterprises but before I delve deeper here, let me use one of the examples in Bold to describe the concept of exponential change. I also highly recommend that you invest the time in watching The most important video you’ll ever see. Set aside an hour and 10 and watch all 8 videos. I have. Three times now and I’ll definitely watch them again.

What I am excited about is the difference between linear change and exponential change.

Let me explain: If you take 30 steps, 1 metre apart, you’ll end up 30m away from your starting point. If you start from your front door, you’ll end up across the street. But take 30 exponential steps and you will have covered the distance to circle the planet at the equator, 13.4 times!!!

If you are considering a business for yourself, why not plan for a Moonshot rather than something that you build bit by bit. Sure. Incremental change can be compounded and 3 improvements you make of 10% each can be a 30% improvement overall. But thinking exponentially, you design systems and you develop concepts that must embrace radical ideas so that 10 times growth or more is not impossible but probable.

Here are Peter’s and Steve’s 6 Ds and how I see them relating to my world-changing project, OzLIFE which is taking a moonshot at boosting your personal finances, addressing time demands that constrain you and supporting your nutrition delivering health and well being:

Digitization:

1. OzLife will use the Internet as product support where replicated websites will not market OzLife, the company but the benefits to visitors of what I describe as the Antidote to Modern Food (and Life).
2. A distributor resource system with a state of the art back office including a fully functional, social networking platform, business tools, communication suite, all geared for on-selling to prospective entrepreneurs and freedom seekers.
3. Industry-leading training which dispels the myths of network marketing and challenges the reported industry statistics of a 95% failure rate of start ups. This on-line training embraces a series of videos, audios and written support material that guides, mentors and edifies a process that is rejection-free, does not pressure or embarrass and has a high probability of success.
4. The OzLife system will be easy to roll out globally, initially to English speaking countries but then using the digital power of Google Translate, to make the business and the product available to all. The product may even change in formulation to suit available ingredients with wild foods from the Americas, Africa and Asia adding to the Australian collection.

Disruption

Tackling health head-on using the ancient food resources of the world’s longest living culture and wholistically addressing the principle challenges to our on-going health and well -being is disruptive. Medical diagnoses only define a disease when enough symptoms appear to actually label the condition. Treatment is symptomatic and generally relies on synthetic pharmaceuticals with a broad range of effects, many which can range from inconvenient to debilitating to lethal. (There’s that old joke; The treatment was a complete success but the patient died.) It is a linear approach: collective symptoms, defined disease, treatment of symptoms, hope that Nature heals the condition rapidly or eventually.

The exponential approach is far more powerful: Understand that disease is a progressive advance of small changes in cellular biochemistry with metaflammation (metabolic inflammation) at its core. Biochemicals such as Advanced Glycation End-products are  implicated as are enzymic modifications, toxins and a lack of essential micro-nutrients that fix them all.

Wild foods are the predominant way to address cellular, tissue, organ and system-wide reactions to environmental and consumed chemicals; poor quality foods; physical and mental stress; oxidative stress; too little or too much exercise or sleep; genetic pre-disposition; and more. Micro-nutrients delivered as Nature intended (in whole food form) are proving themselves essential for us to slow and even reverse the effects of ageing, control metaflammation and significantly and naturally extend our lifespan far beyond the 80.4 years for males and 84.1 years for females today. And these extra years will be vital ones as there is no purpose to a life in pain, demented or incapacitated.

Deception

OzLife will slip under the radar for some time yet. Conventional medicine is being challenged by other sciences such as nanotechnology, nutrigenomics, nutrigenetics, epigenetics, lifestyle medicine, metaflammation and more and yet wild foods have the power of 60,000 years of human trials proving their value to our on-going health.

Additionally, linear thinking and conventional business models are where product > production > marketing > promotions > rinse and repeat strategies are combined with advertising and high levels of wasted expenditure trying to find a sales cycle to match a market which fuels incremental growth. It is like a wheelbarrow in that if you do not keep pushing, it stops.

In contrast, the OzLife affiliate distribution model is targeted at exponential growth. One customer declares their desire to take the ‘Hero’s Journey’ to improve their health, wealth and free time and embrace the best life has to offer. They understand that the system is a 3-deep pattern of 1. learn by being shown and guided 2. Teach another to learn in the same way and while being taught to teach and 3. Teach their network to teach others fortifying the support structures while replicating the same 3-deep pattern to highly leverage time, money and effort and facilitate exponential growth. The idea is to teach others to train to teach and build their businesses without you.

OzLife competitors such as the makers of multi-vitamin supplements will not even suspect our advancing intent to put them out of business. Franchise business models where significant investments are made to establish an on-going return become uncompetitive with a method where to start has an insignificant cost with every business partner being highly motivated to succeed

Demonitization

Supplement companies, the disease-care industry, franchise offers, conventional bricks and mortar businesses become irrelevant. OzLife consumers learn to get their own consumable product at no cost to themselves and become a walking testimonial to a quality lifestyle, health and vitality. Word of mouth becomes the free advertising of tomorrow. Getting support is free in OzLife. Access to the process technologies comes at minimal to zero cost. Travel and lifestyle expenses become tax-deductible because this business can be run from where, when, with whom and even if you choose. Do things right once and you get paid over and over and recurring income becomes predictable as lifestyle choices also rise and costs become inconsequential.

Dematerialisation

Synthetic supplements and many pharmaceuticals may disappear. Many franchises will have less appeal. Some business support industries eg advertising agencies may also fail in time.

Democratization

There are no limits to who can get involved and new industries will arise. Environmentally sustainable production of target species of wild foods will become established in ways that are far superior to modern agricultural practices that turn fuel into food. Indigenous people will reclaim their cultures should they choose or at least be valued for traditional knowledge and contributions to the preservation of resources we can still access. Mankind has the opportunity to embrace long term, eco-centric philosophies and survive the Anthropocene rather than ego-centric ones which have led to over-population, global warming, loss of biodiversity and massive environmental degradation. There may be lessons from OzLife that will influence agriculture of other foods as well as business models and the quality of life for a majority of us growing older as a population. We just might have the chance to have Homo sapiens earn the Latin meaning of their binomial name of ‘wise man’.

The offer:

Join me in this moonshot adventure and let’s see how much we can change the world.

Leave me your phone number in the Comment section below (I will not publish the number so your privacy is tight) and I’ll call to discuss how you can get involved.


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Are You Working Your Plan?

Inertia. Procrastination. Over-whelm. Excuses.

These are common emotions for all of us but you can choose to be a leader or a follower.

Leaders get over negative emotions and an easy way to do this is to be pro-active in your business. Allocate set times to work on your business. Sure. Some of this time can be self-education where you up-skill yourself in areas that are needed to improve your abilities to achieve. This might be to gain the business acumen to guarantee success.

I am in Rich Schefren’s coaching group and highly recommend it as a way to gain the skills necessary to run an on-line business and also to grow it to suit your goals. Check it out at this site.

What have I learned?

The usual business strategy looks at a SWOT analysis where you evaluate an overall security position. This may be fine for a bricks and mortar business in some cases but doesn’t gel for virtual ones. Even for say, a restaurant, you might see that a street of other eateries is a threat and opportunities are limited by competition whereas there are many Eat Streets that harbor a host of very successful outlets that attract diners simply because they have choice.

In my small suburban strip there used to only be a hamburger joint and a Chinese restaurant focusing on take-away meals.


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Inviting People to Help Themselves

I can never say enough about inviting others to take a look at your primary business opportunity.

Remembering that you are looking for a highly motivated team of like-minded people, it makes sense to choose wisely. Don’t ask the wood ducks and decoys. Don’t ask the depressed nay-sayers and negative people. Don’t ask the desperate and dateless or the long-term unemployed. I don’t mind people who have jumped from job to job repeatedly but I do want to know why, although their personality will provide clues as to whether they are actively advancing through better and better positions or are instigating conflict and being forced to move on.

The people for whom I am looking can be defined accurately and with lots of detail. For example. I look for passionate people with a zest for life. They are innately happy or at least optimistic even if challenged by life’s hard times, I’d prefer a positive personality over an introverted, negative type who blames everyone, everything and the world in general for their misfortune.

Some of the values of those with whom I want to work are persistent, open, determined, positive, action-oriented, TV-phobic (well sort of – they can’t be addicted to just mentally switching off in front of the idiot box for hours at a time). I even place those people passionate over spectator sports in the too hard basket unless they have already made lots of money and are a success.

I look for those with good to great communication skills yet are a better listener than a talker. They should value freedom, personal interactions, independence and helping others.

They must be open to new ideas and be coachable and willing to follow procedures even applying them to their own time management and systems development.

And I look for busy people who appear to get lots done, may even enjoy some financial success but be challenged with a lack of free time. Life might be good as measured by the trinkets and toys but not in the quality time that we need in order to have no regrets on our deathbed. Life is about experiences shared with those close to us, not just monetary gains from a 24/7 expenditure of effort.

Research into psychology of motivation also tells us that we need to find people who are below the $70,000 annual income mark. Below this, people are motivated to improve their lives. Above it, we relax and coast more. Most of us lose the passion for success unless we tend to the entrepreneurial mold and achieving a particular outcome is more important than money. These people are more often visionaries who would do what they do even if they earned nothing from it at all.

Inviting people to investigate your primary opportunity is the primary skill needed to succeed in network marketing. Invest your time int he free skills on offer from the World’s Laziest Networker and I could not recommend Mark Januszewski more highly. I also suggest you read this related article on what not to do.

Having an effective system to take those you invite on a tour is the second most important step and I’ll address this process in another blog …


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Something old, something new

Hold the phone. Hang on a bit. As Bob Dylan said, “the times they are a’changing”.

I am in the process of moving my unique nutritional product to a new MLM home and at the same time I have been immersed in the business skills and mindset of Tom ‘Big Al’ Schreiter and Mark Januszewski.

Firstly, my product is being prepared for the network marketing distribution platform with some new ingredients and potency so watch out for more on solving our modern nutritional challenges.

But the training I’ve been through. What an eye-opener.

Would it be OK if I told you more? Mark J has 3 rules for his business:

  1. What you do can’t pressure or embarrass
  2. It has to be rejection free and
  3. It has to work and work efficiently

How is that for a switch in the MLM industry?

Forget about pushy sales methods, hard closing, NLP manipulations and badgering people. Forget about collecting ‘NOs’ or just doing the numbers. It is not a matter of finding the right people or having ‘posture’ and arrogantly presenting a pitch trying to find leaders. As Tom says; “No theory, just facts that work.”

Mark’s methods are elegant and strategic, intelligent and considered. He stresses that like most endeavors, businesses, trades or training, network marketing is a skills based business. He says, “Systems don’t duplicate, people using skills and applying themselves as trainers who teach training are what duplicates.” Mark states the obvious in saying that McDonald’s systems don’t create more McDonald’s systems. They train people to apply themselves and teach managers to train staff how to provide a consistent product (I’m not calling it food you notice). The servers then train others as they move on to become managers themselves and some actually become store owners over time.

And there are other concepts that Mark and Tom cover. We are all challenged by information over-load, too many advertising messages which have been estimated to total around 30,000 impressions a day! Little wonder our subconscious mind arms us with powerful sales filters to protect ourselves, not just from the scammers, con men and snake oil pitchmen but from simple burn-out from too much data input. Look around the space in which you are sitting now and just observe the brands and logos within your sight. There’s the brand on your monitor, heaps on your screen, your smartphone, the pen you make notes with is probably labeled … there will probably be dozens.

So how do we get around the sales filters? Mark and Tom have skills for that.

I just found out that the beauty of this skills-based teaching is that simple processes take the work out of networking and make the whole process a lot of fun. And shouldn’t life be fun? I have also been reading Orison Swett Marden’s Joy of Living which I highly recommend. His writings can be summarized in one of Mark Twain’s classic lines: The way you live your days is the way you live your life. Think on that for a while.

Anyway. I will introduce more of Mark J’s and Tom’s trainings in future blogs. Meanwhile, you might like to invest in my Crowd Funding offer. Have a look and let me know.


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Smart entrepreneurs have skills, a strategy and a system

Everybody knows that it is worth regularly analyzing your part-time, home based business, your skill set and the systems that you use to build a growing, residual income.

Isn’t it interesting that people will say; I would love to …(add in your choice of work) … but I just don’t have the skills eg I’d love to write apps but I just don’t have the skills or I would love to speak a new langauge but I don’t have the skill. But then they think that they can run a successful home business without the necessary skills or do it with out-dated, hard selling techniques that died with the foot-in-the-door insurance or encyclopedia salesmen.

Some people think that if they dive into the negatives of the economy; the global financial crisis; the unemployment rate; the competition for work; etc they can expect prospects to be all positive about their choice to join up. It doesn’t happen. You need skills to get through the sales filters we all have developed as mental insulation. You need skills to get prospects to ask for a presentation. And you need skills to train your growing team to replicate your methods.

But before I go on, let me tell you what happened to me: People often ask me, do I lead with the product or the business?

However, anyone who has been exposed to the best strategy in network marketing knows, you do not do either. They take an entirely different path and I’d like to explore this here as I believe that this is the best way to build your network marketing team. Let me know what you think at the end of the article.

There’s an old saying …… you can’t teach an old dog new tricks. But I don’t believe this at all. I’m living proof. Recently I discovered a whole new way of thinking about network marketing which brought together my interests in direct sales, NLP, persuasion, influence and personal development.

You see I recently found Mark Januszuewski (aka Mark J) and his unique approach to communication. He pointed out that most people want more money, more free time and better health. Don’t you? Sure. Some people are OK with living a life of quiet desperation. You know the type. They just go to work at an uninspiring job, come home and watch TV or surf the Internet and they do little to nothing to improve their own lives or those of their family.

Most people are curious when they discover how to easily make a few hundred dollars every month from a part time business. Some get excited when they learn how to make a thousand dollars extra each month and they start imagining paying off their bills, taking vacations more often and getting healthy because life means so much more when we are charged with energy, a solid plan and defined outcomes.

Everybody knows that we are inundated with over 30,000 sales messages a day from TV, radio, billboards, spam, on-line ads, cellphone ads and more. As a result, we build very effective sales filters to protect our sanity. How long does it take you to hang up the phone when you get a call at dinner time from someone in a developing country trying to be a telemarketer? 7 seconds? 3? I know I’m really fast. All it takes is “How are you today?” and they are gone.

We rely on our Reticular Activating System (RAS) in our brains to notice only what we want to see more of. If we want a new car we might zero in on car ads. If we are looking to buy a new washing machine, ads for retailers or specific white goods will be more noticeable to us.

From Mark J I learned to use the RAS and to employ new skills to get past those sales filters.

Most people talk about 3 things; their lack of money, the tough times we are living in and their challenges day to day. It’s usually the negative stuff that bogs them down and leaves them in that dark, miserable place.

So I now engage people in their troubles. I find out what bothers them most, I make them feel their pain, even to picture it continuing on and on. Then I lead them to a scenario where their problems are gone, life is fantastic and their future is amazing. Then I use the tools that I have learned to get them there using my dual network marketing opportunity (more on this in another blog).

This greatly expands my range of potential partners in my business. The system is also rejection-free, doesn’t embarrass or pressure and has a high probability of success. (Mark’s 3 rules of networking).

I also scope their expectations.

While it’s true that I am paid for the volume of sales going through my business each month, it takes time to build substantial commissions from any compensation plan. With the typical MLM you need four to five hundred people buying or joining every month to provide a few thousand dollars in commissions.

What you need to boost your income from your network is continuing growth and the bonuses that come from your team moving through the ranks.

Mark J has systems for this too.

One thing I’d like to share here is a gem that dropped out of one of Mark’s webinars recently.

The reason for the inactivity of distributors in your team is their INTEGRITY. They don’t do anything because they subconsciously understand that they just lack the skills to enroll and help other people succeed in their intended business.

Wow!

Isn’t that just totally right?

Let me share the skills and the system that I learned from Mark (and Tom ‘Big Al’ Schreiter). I will be including more gems from them on this site (subscribe from the Home page if what I have written so far strikes a chord with you).

My new nutritional product called LIFE is also about to launch so I urge you to join me in promoting the way to change your life through network marketing. Remember, we have been network marketing since we were 5 or 6 years old when we recommended things, people, places and experiences we enjoy to others. You are eminently qualified and just need a few skills to make the financial side of the business easy.

Join up to The OzLIFE Network and work with me, hand-on as I guide and mentor you in how to direct your efforts and achieve your goals. I invite you to check it out.

If you really want to transform your life, leave a comment below and I’ll get back to you.


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The real cost of an education

Here’s something interesting from Big Al’s training:

You might be talking to a prospect about starting their own business as a way for them to achieve their stated goals in life.

In Australia we spend a few years in Infant school, 6 years in Primary School, another 6 in public or private High Schooling and then 4 years if we go on to University or College (TAFE). That’s a total of 18 years with the last 10 at a substantial cost, depending on the school and course we choose.

Here’s the facts from the government website, http://www.studyinaustralia.gov.au/global/australian-education/education-costs

Education costs in Australia

The costs of studying in Australia depend on the institution and the level of study you choose.

There may be additional costs for your course, including course materials and access to institution facilities.

The list below gives you an indication of the range of course costs for different types of qualifications.

  • School – $7,800 to $30,000
  • English language studies – Around $300 per week depending on course length
  • Vocational Education and Training (Certificates I to IV, Diploma and Advanced Diploma) – $4,000 to $22,000
  • Undergraduate Bachelor Degree – $15,000 to $33,000*
  • Postgraduate Masters Degree – $20,000 to $37,000*
  • Doctoral Degree – $14,000 to $37,000*

* Note: This does not include high value courses such as veterinary and medical. Please visit institution websites directly to see costs for these courses.

All costs are per year in Australian dollars.

So the financial commitment could be up to $180,000 for 6 years in a private school and another $120,000 for a Bachelor Degree course or $300,000 and 18 years to learn enough to go to work for someone else.

Not a single lesson on the real needs in life or on how to become successful. As Zig Ziglar said: “If they offered Wealth 1 and Wealth 2 in school, I’d have taken them both.”

That’s $300,000 and 18 years and you get a life sentence of hard labour as an employee for 45 years to retirement (if that happens).

Why not invest a few hundred dollars now and just 90 days of your time to see if we can start you in your own business and on the road to the success you can only dream about now?


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